Client: Formula 100
Location: Europe and the U.S.
Purpose: The ask was two-fold—create a flagship brand story video and a full suite of product-driven content for digital platforms. The goal? Help Formula 100 launch strong in a competitive space and connect with riders around the world.
Deliverables: 1 Hero Brand Story Film, 4 Product Feature Videos (cleaner, degreaser, protectant, lube), Dozens of Cutdowns in 16:9, 1:1, and 9:16 formats for social
Distribution: Formatted files for Formula100.com, YouTube, Instagram, and paid ad use